Christopher Guttridge
Financial Adviser with True Potential
I’m Chris Guttridge, a financial adviser dedicated to helping my clients make the most of their money and achieve their life goals. At True Potential Wealth Management, I offer personalised financial advice, whether it’s planning for retirement, managing investments, or organising finances for long-term success.
I believe in simplifying financial decisions, making them clear and transparent, so my clients feel confident about their future. My approach is grounded in six core values: Organisation, Accountability, Objectivity, Proactivity, Education, and Partnership. By focusing on these principles, I guide clients through every stage of their financial journey, helping them avoid mistakes and make the most of their opportunities...
With the help of True Potential’s industry-leading technology, I work closely with clients to build bespoke financial plans that adapt to their needs. My aim is not just to provide expert advice, but to partner with clients, offering ongoing support and guidance through life’s financial transitions.
Backed by a global network of investment professionals, I provide strategies that maximise growth while managing risk, ensuring my clients are well-placed for the future.
- CII Level 4 Diploma in Regulated Financial Planning - CII - 20/05/2011
Investment & Savings
I can review your investment and savings accounts, and create a bespoke financial plan that you’ll be able to track 24/7
with award-winning technology.
Retirement & Pensions
Whether you need to set up a retirement plan or review your existing strategy, I can offer no-fee tax wrappers and can ensure that you are taking full advantage of new pension freedoms.
Inheritance, Estates & Tax
I can review all your accounts and create a bespoke plan that makes the most of your tax allowances and maximises the amount your beneficiaries can inherit.
Protection
I can provide protection cover in the various forms of life, critical illness, and disability solutions as well as guidance on Inheritance Tax.
We are award winning
Our aim is to revolutionise the way wealth management is delivered. We believe that by using award winning technology to deliver financial services, we empower financial advisers and their clients to take control of their futures.
We provide innovative investments
Whether you’re aiming to pay off your mortgage, cover university fees or just grow your money our Portfolios use a pioneering approach known as Advanced Diversifications to find opportunities for growth that others can’t replicate.
We build revolutionary technology
Our clients can check their investments 24/7 and top up anytime with impulseSave. They also get access to exclusive features like True Potential Rewards, which enables them to earn cashback from over 4,000 retailers.
