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Get in touch

Colin Hart

Dip PFA ACSI AwPETR CertPFS

Financial Adviser with True Potential

Solihull, West Midlands
Headshot of Colin Hart

With over 28 years of experience in financial planning, I specialize in retirement and tax planning, helping individuals and families achieve long-term financial security through clear, strategic advice using cashflow planning tools.

As a Wealth Management Partner with True Potential Wealth Management, part of the award-winning True Potential group, I’m dedicated to delivering straightforward, personalised guidance—whether you're planning for a comfortable retirement, managing your investments, navigating inheritance tax planning, or preparing to leave a legacy...

My greatest professional achievement to date has been winning the Financial Times (Adviser) SIPP Adviser of the Year award, recognising my expertise in complex pension planning. I’m also proud to have been featured as one of VouchedFor’s Top Rated Advisers for seven years, with recognition in both the Sunday Times and The Telegraph.

I believe financial planning is not just about numbers—it's about understanding your values, goals, and what matters most to you through cash flow planning. That’s why I take the time to build meaningful, long-term relationships with my clients, offering transparent advice supported by True Potential’s award-winning technology. This ensures you have 24/7 access to your full financial picture, giving you the confidence and control to make informed decisions.

I operate with my support team from premises near The NEC and Birmingham International Airport, and I’m happy to meet clients at their homes or places of business local to my home office. I also work regularly in Central London, providing flexible, in-person support for clients across the region.

Please note, I do not provide advice in the area of mortgages, choosing instead to focus on the key areas of retirement planning, investments, and inheritance tax planning, where we can offer the highest level of specialist expertise.

To ensure we deliver a truly personalized and high-quality service, we typically work with clients who have a minimum of £500,000 in investable assets. This allows us to provide the depth of planning, ongoing attention, and strategic insight required to manage complex financial needs effectively.

Outside of work, I enjoy the outdoors, travel and I am actively involved in sport as a volunteer.

If you're looking for a trusted adviser to help guide your financial journey with clarity and confidence, I’m here to help—every step of the way.

Qualifications
  • Level 6 Award in Pensions Transfers (Aw PETR) - London Institute of Banking & Finance - 13/10/2015
  • Pension Trustee Certificate (Occupational Pension Schemes) - The Pensions Management Institute - 29/08/1996
  • Pensions & Retirement Planning - SQA - 12/11/2012
  • Investment Principles and Risk - SQA - 12/11/2012
  • Personal Taxation - SQA - 12/11/2012
  • Financial Protection - SQA - 12/11/2012
  • Application of Professional Financial Advice - SQA - 12/11/2012
  • Financial Services, Regulation & Ethics - The Chartered Insurance Institute - 25/01/2012

My Services

Investment & Savings

Investment & Savings

I can review your investment and savings accounts, and create a bespoke financial plan that you’ll be able to track 24/7
with award-winning technology.

Retirement & Pensions

Retirement & Pensions

Whether you need to set up a retirement plan or review your existing strategy, I can offer no-fee tax wrappers and can ensure that you are taking full advantage of new pension freedoms.

Inheritance, Estates & Tax

Inheritance, Estates & Tax

I can review all your accounts and create a bespoke plan that makes the most of your tax allowances and maximises the amount your beneficiaries can inherit.

Protection

Protection

I can provide protection cover in the various forms of life, critical illness, and disability solutions as well as guidance on Inheritance Tax.

My Team

Tammie McSherry

Technical Director to Colin Hart

Tammie works closely alongside Colin to support clients in achieving their financial goals and long-term objectives. As a Chartered Financial Planner, she brings a high level of technical expertise and a deep understanding of complex financial planning strategies...

Tammie is particularly passionate about the analytical and technical elements of financial planning, which she applies to develop tailored, effective solutions for clients. Her methodical approach and attention to detail ensure that each recommendation is both comprehensive and aligned with clients' unique circumstances.

Ann Hart

Personal Assistant

Ann serves as Colin’s Personal Assistant providing high-level administrative support and is instrumental in ensuring the smooth and efficient running of the office on a daily basis...

Beyond her executive support responsibilities, Ann plays a central role in overseeing the broader administrative function, providing direction and support to the wider office team.

Her leadership helps maintain a structured, professional and productive working environment. Ann’s proactive mindset, attention to detail and outstanding organizational abilities are vital to the overall success of the office operations, making her a trusted and valued member of the team.

Naiya McDougall

Financial Planner Support

Naiya is a key member of our front-of-house team and plays an essential role in ensuring the smooth day-to-day operation of the business...

As a first point of contact for many clients, she consistently delivers a professional, friendly, and efficient service, helping to build and maintain strong client relationships.

Her responsibilities are wide-ranging and include maintaining accurate and up-to-date records, liaising with product providers, preparing detailed client valuations, and managing a variety of client queries both by telephone and email.

Naiya also ensures that our back-office systems are consistently updated and organised, supporting the wider team with reliable administrative support and contributing to the overall efficiency and high standards of our client service.

Why True Potential?

We are award winning

Our aim is to revolutionise the way wealth management is delivered. We believe that by using award winning technology to deliver financial services, we empower financial advisers and their clients to take control of their futures.

We are award winning

19 awards
19 industry awards won in 2024

Find out more

We provide innovative investments

Whether you’re aiming to pay off your mortgage, cover university fees or just grow your money our Portfolios use a pioneering approach known as Advanced Diversifications to find opportunities for growth that others can’t replicate.

We provide innovative investments

£33 billion
Invested with over 550,000 clients

Find out more

We build revolutionary technology

Our clients can check their investments 24/7 and top up anytime with impulseSave. They also get access to exclusive features like True Potential Rewards, which enables them to earn cashback from over 4,000 retailers.

We build revolutionary technology

8 million
Over 8 million logins in 2024

Find out more

Get Started

Get in touch

Reach your True Potential.

We all have goals in life that we would like to achieve, these can range from long term retirement plans, being able to grow your finances, or to give something to the next generation. However, the longer you wait to act, the more difficult if could be to achieve these goals.

Please get in touch and I can help put together a plan to set you on the right path to achieving your financial goals.

Call me on 01217884588

How can I help you?

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Client testimonials

Philip

What were the circumstances that caused you to initially look for a financial adviser?
I wanted to take control of my pension for my specific need .

How has Colin helped you?
Pensions can be daunting but Colin simplified everything and made it easier to understand.

Gary

What could they have done better?
I really cannot think of anything I would change about the service Colin offers

What were the circumstances that caused you to initially look for an adviser?
I was looking at my options around transferring my pension from my employers scheme to a private

Emily

What could they have done better?
Nothing, Colin has been fantastic and has always been there to help even when he has been manic himself, he always finds time to fit his clients in.

Moyra

What could they have done better?
I am more than happy with his continued advice and there is nothing that Colin could do any better.

What were the circumstances that caused you to initially look for an adviser?
I was recommended to Colin by my solicitor and have received excellent advice.

Roger

How has Colin helped you?

My wife, Margaret, and I have had the benefit of Colin’s advice for the last 24 years. Not only has his advice been invaluable, his loyalty to us through good times and bad has been remarkable.

Wayne

How has Colin Hart helped you?

Colin came from a personal recommendation from a friend and, as lottery winners, we had no understanding of how investments worked.

Barbara

What could they have done better?
I have no suggestions for improvement at all. I cannot fault Colin in any aspect of his work.

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