Nicola Rice

As a Wealth Manager with True Potential I’m committed to delivering better value and choice for my clients.

For me, planning for the financial future is more than just looking at numbers; it’s the people and dreams behind the figures that matter the most.

Recognising that everyone’s personal situations are unique, I will take the time to get to know you and what’s important. Whether it’s a worry-free retirement, creating wealth, fulfilling a lifelong ambition, or leaving a legacy to your loved ones I can work with you every step of the way...

Through the use of True Potential’s award-winning technology, I can provide straightforward and transparent advice in a simple and convenient way along with giving you 24/7 online access to your complete financial affairs.

Over the years, I have guided individuals and families through all aspects of financial planning, continually enhancing my knowledge and expertise through professional qualifications and training. My own life experiences—including raising three sons as a widow, changing career midlife, and gaining qualifications with both the Open University and The London Institute of Banking and Finance—have given me a strong sense of empathy and understanding, particularly with female clients, who make up the majority of my client base. I work closely with my long-standing business partner, Bob Hulstrom, and together we support clients across Cambridgeshire and Shropshire.

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