Sharon Bassett

FCII, FPFS

Financial Adviser with True Potential

Northampton, Northamptonshire

Since beginning my career in financial services in 1999, I have built many trusted relationships with clients, providing expert guidance and tailored financial advice. My approach is centred on maintaining long-term relationships, ensuring my clients have a reliable source of professional advice as their financial needs evolve over the years.

I specialise in a range of financial planning areas, including retirement planning, salary sacrifice for tax efficiency, and investment strategies that maximise ISA allowances and unit trusts...

My expertise also extends to inheritance tax planning and trusts, as well as comprehensive protection solutions such as life insurance, critical illness cover, income protection, and business protection, including Keyman insurance, shareholder and loan protection, and Relevant Life plans. Additionally, I provide advice on aspects of business exit strategy planning, profit extraction, and inheritance tax mitigation.

For those seeking guidance on how to invest, understand pensions, plan for retirement, or explore ways to reduce inheritance tax, income tax, or capital gains tax liabilities, I am happy to offer a no-obligation review of your financial situation.

It is important to note that tax levels, bases, and reliefs can change at any time and are dependent on individual circumstances. Please get in touch to discuss how I can help you secure your financial future.

Qualifications
  • Fellow of Chartered Insurance Institute - CII - 25/04/2018
  • Chartered Financial Planner - CII - 08/12/2017
  • APFS - PFS - 08/12/2017

My Services

My Team

Why True Potential?

We are award winning

Our aim is to revolutionise the way wealth management is delivered. We believe that by using award winning technology to deliver financial services, we empower financial advisers and their clients to take control of their futures.

We are award winning

19 awards
19 industry awards won in 2024

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We provide innovative investments

Whether you’re aiming to pay off your mortgage, cover university fees or just grow your money our Portfolios use a pioneering approach known as Advanced Diversifications to find opportunities for growth that others can’t replicate.

We provide innovative investments

£33 billion
Invested with over 550,000 clients

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We build revolutionary technology

Our clients can check their investments 24/7 and top up anytime with impulseSave. They also get access to exclusive features like True Potential Rewards, which enables them to earn cashback from over 4,000 retailers.

We build revolutionary technology

8 million
Over 8 million logins in 2024

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Tell me your goals

Reach your True Potential.

We all have goals in life that we would like to achieve, these can range from long term retirement plans, being able to grow your finances, or to give something to the next generation. However, the longer you wait to act, the more difficult if could be to achieve these goals.

Please get in touch and I can help put together a plan to set you on the right path to achieving your financial goals.

How can I help you?

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Client testimonials