Simon Reeves

Financial Adviser with True Potential

Upminster, Essex

I’ve been involved in the financial industry for most of my working life, including retail and investment banking, before moving into the advice sector over 15 years ago as a mortgage and protection adviser. I have since moved on to become a financial adviser, and being able to offer a holistic service where I can help clients in wealth management and financial planning, as well as home finance...

My career has been a natural progression and has enabled me to see and work through many changes in the financial industry and I found that so many of my clients wanted my advice on more and more aspects of their financial plans and dreams, and I have always enjoyed helping so many clients achieve their goals, whether that was buying their first house or moving towards their dream home and financial freedom

With True Potentials award winning technology and streamlined systems, this provides the perfect platform and next steps in this continual progression for myself and my clients, offering such exciting innovative ideas like impulseSave®, where you can top up your investments from £1 in just a few taps so clients can chip away at their goals whenever and however they like.

True Potential's systems will allow me more time to help more clients work towards achieving their goals, which after all, is the part of my role that is the most important to me. Along with access to your financial plans 24/7, the system provides me with the improved efficiency to enable me to help clients with all of their financial needs, from retirement planning and tax efficiency, through to purchasing your dream home with independent mortgage advice and making sure you can keep hold of your property, by protecting you and your assets.

Please do take the time to have a look through my website and feel free to get in touch to find out more about how I may be able to help you and your family.

Qualifications
  • DipPFS - CII - 08/06/2022
  • CEMAP - IFS - 15/01/2007

My Services

My Team

Why True Potential?

We are award winning

Our aim is to revolutionise the way wealth management is delivered. We believe that by using award winning technology to deliver financial services, we empower financial advisers and their clients to take control of their futures.

We are award winning

19 awards
19 industry awards won in 2024

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We provide innovative investments

Whether you’re aiming to pay off your mortgage, cover university fees or just grow your money our Portfolios use a pioneering approach known as Advanced Diversifications to find opportunities for growth that others can’t replicate.

We provide innovative investments

£33 billion
Invested with over 550,000 clients

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We build revolutionary technology

Our clients can check their investments 24/7 and top up anytime with impulseSave. They also get access to exclusive features like True Potential Rewards, which enables them to earn cashback from over 4,000 retailers.

We build revolutionary technology

8 million
Over 8 million logins in 2024

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Tell me your goals

Reach your True Potential.

We all have goals in life that we would like to achieve, these can range from long term retirement plans, being able to grow your finances, or to give something to the next generation. However, the longer you wait to act, the more difficult if could be to achieve these goals.

Please get in touch and I can help put together a plan to set you on the right path to achieving your financial goals.

How can I help you?

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